Sex Sells!



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Summary:
It is clear to me as a sales trainer, coaching sales representatives and service industry professionals in the field, that male decision-makers often use a different part of their anatomy than their head to make their buying decisions.

The female advantage in obtaining sales opportunities is tempered, however, by most sales women experiencing a greater difficulty in closing sales.


Article:

An adorable woman has a decided further as sales representative over her male counterpart. This “selling edge” is primarily due to the existence of the “glass ceiling” found in most duties and responsibilities organizations today. The glass term (women are still held back from leadership positions) means that there are many more men in decision-making positions in businesses than women. Therefore, when cold calling, an beauteous woman has a foster possibly of getting an second job for a sales presentation, than does a man. Women are also given more awareness in their presentations and less resistance up to a point, than a male sales representative or service industry professional (accountants, attorneys, consultants, bankers, etc.). This vantage has everything to do with sex and the physical witchery of a woman. It is shining to me as a sales trainer, guidance sales representatives and service industry professionals in the field, that male decision-makers often use a different part of their analysis than their head to make their marketing decisions.

The female lead in obtaining sales opportunities is tempered, however, by most sales women experiencing a greater difficulty in hindmost sales. The male ego gets in the way of the final decision; being as how many men can’t confer themselves to, as they see it, “lose” to an winsome woman. Therefore, female sales professionals need to execute a selling process that counters this knee jerk reaction experienced by many of the male prospects, customers or clients they try to sell.

A selling system like the one taught in my Sales Success Strategies self-directed learning manual http://www.TheSellingEdge.com/manual1.htm can help any sales woman to flip switches in a decision-maker’s inwards and easily move within earshot the roadblock to shut-down her sale. I have seen research on this subject that says that an pulling women who effectively implements a step-by-step consultative selling system, can come to hand a 30 percent higher adjustment ratio than a male representative using a similar selling process. Sex sells!

To obtain a free Sales Myths e-training course go to: http://www.mcssl.com/app/contact.asp?id=32989&afid=&formid=&preview=



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