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increasing profits, reducing costs, avoiding unnecessary expenses, and so on. In an educational/public seminar, the goals of the seminar are to present yourself as an expert in your field-someone who understands and is knowledgeable about the problems and challenges attendees face-and someone who has solutions to those problems and challenges. Article: The purpose of a 1- or 2-hour seminar is to wile potential customers for your product or service. The topic must be provocative enough to pull towards attendees, without sounding too much like a sales pitch with diner thrown in. Topics can be thereabout the latest advances and/or technology in your industry; the impact of the latest political, legislative, or economic changes; increasing profits, reducing costs, avoiding unnecessary expenses, and so on. In an educational/public seminar, the goals of the seminar are to present yourself as an expert in your field-someone who understands and is knowledgeable near the problems and challenges attendees face-and someone who has solutions to those problems and challenges. You may want to restore in other experts, such as your strategic combination partners, to present with you. When you hold customer allowance seminars, the liege typically arranges for the facility and refreshments as a way to thank his customers for their projection and provide other value to their businesses. You give help by exposing your products or services to the client's customers. You deliver the program and provide handouts. As an introduction, you can call invitees to confirm their attendance. If the attendees like what they see and hear, it may result in future fair trade opportunities. Seminars give you a light to lead off to run up rapport with potential prospects. They are also a low-risk way for potential prospects to learn at hand your company, your product or service, and you. Excerpted from Sandler's President's Club Professional Development Program (trainer edition and workbook) ©2000 Sandler Systems, Inc. All rights reserved. Adventures Into The Unknown! - Unique Gold Prospecting eBooks, treasure guides for Explorers, Treasure Hunters & Prospectors. Teleseminar Basics. - Teleseminars are hot! Earn $30+ from the best getting-started Teleseminar product on the market. Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58 | 59 | 60 | 61 | 62 | 63 | 64 | 65 | 66 | 67 |
More Articles:1. Sales Promotions and Discounts By Mary Eule Summary: They are used to increase customer demand by stimulating the marketplace, (examples include: coupons, discounts and sales, contest, rebates, etc.) and can be directed to the end user, sales staff or distributor (for example, retailers).In this article I'll discuss some of the more common types of consumer and trade (targeted to retailers and wholesalers) promotions' ones that are most suitable for small- and medium-sized businesses. Nonc… 2. 3 Reasons Why You Must Use Sub-headlines In Your Sales Copy! By Craig Garber Summary: Make sure you're using sub-headlines throughout your sales pitch.You see, using a sub-headline does three things:First, it gives your prospects some much-needed eye-relief in breaking up long-form text.Let's face it: even when you're reading something you enjoy, if you're reading for a long period of time, sometimes your eyes get tired.Strategically placed sub-headlines give your eyes a bit of a "break" -- I call it "eye-relief".Second… 3. How Many Ways Do You Have To Justify Your Price? By Joe Nicassio Summary: If you were selling a mansion, and you were selling it for 25 cents, some wiseacre would inevitably respond, "It costs too much."When that happens, are you prepared?As an excercise, make a list of 20 "reasons why" your services are worth your fees.Why is life better with your offer? Article: If you were selling a mansion, and you were selling it for 25 cents, some wiseacre would inevitably respond, "It costs too much."When that … 4. Everyone's Favorite Topic - 3 Tips for How To By Roger Seip Summary: I believe that everyone understands that no matter what business you are in- Real Estate, Financial Services, Teaching, Auto Sales any other profession, we are all in the PEOPLE BUSINESS.'' It's been said that fully 85% of your success in life is directly related to your ability to effectively work with people.' So I wanted to pass on a little tip that will make all your dealings with clients or co-workers much more effective. It's lai… |