Selling with Purpose



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Summary:
No one every died from giving a sales presentation...at least not to my knowledge.''

Like What You Sell. I can't emphasize this enough.' When you sell what you love, you're selling from a position of belief.' When you believe in something strongly, that enthusiasm squeezes out the fear.' Are you selling something your really believe in or are you selling in order to get a paycheck?' If the answer is the latter, you may be successful selling, but you'll never


Article:

Selling With Purpose

What is it pertaining to selling that makes you afraid?  Do you get nervous at the hint of having to sell?  Is it the fear of rejection that scares you?  Is it the fear of not substance able to be in contact effectively?

Define Your Fear.  What is it to and fro selling that makes you afraid?  Next question, how did you develop this fear?  What is it based on? 

a) Many people fear sales inasmuch as they’re regretful of object rejected as I mention. 

b) Others simply fear texture the center of attention; especially when giving a presentation in front a large group of people. 

c) Some fear selling being they’re simply unprepared to action tough questions or don’t have a deep understanding of the product or service they’re selling.

d) Could it be you don’t confide in in the product or service your selling?

e) Other _______________________________________________

Why do your fear selling?  return one foresightedly you proceed.

Checking Your Premise.  Now that you selected, I want you to verification the premise of your answer.  In other words, I want you to question the validity of your fear.  If you chose C, for example, then your fear isn’t selling; it has more to do with bones unprepared and the potential ‘shame’ of aerobic organism exposed in public.  Take the necessary steps to learn the product; this confidence in your knowledge will minimize your fear.  If you chose B, you have to question why you’re funky of getting up in front of others.  Did you have a bad experience when you were younger?  Or, are you still programmed by the “children should be seen and not heard’ parental reminder?  To overcome the fear, you must first report the premise (validity) of why you hold that fear. No one every died from giving a sales presentation...at least not to my knowledge.  

Like What You Sell. I can’t emphasize this enough.  When you sell what you love, you're selling from a position of belief.  When you conclude in something strongly, that enthusiasm squeezes out the fear.  Are you selling something your really opine in or are you selling in order to get a paycheck?  If the antiphon is the latter, you may be successful selling, but you’ll never a true level of success (i.e., making money doing what you love).  If you don’t truly rely on in what you’re selling, you will statically be selling from a position of doubt.  Doubt breeds fear.  Seek out products you love to sell.

Measure Success Over Time. Many trainers sponsor measuring your successes on a daily basis.  Let’s get real here.  Some of my days are full of setbacks making measuring success on daily seat painful.    Daily act are just minor events leading up to the main event; the sale.  Don’t measure minor events, measure main events.  A runner doesn’t count how many running steps it took to get to the finish line, he instead focuses on getting there!   Stay focus on the main event, the sale, and not the day-to-day ups and downs. 

Small Elephant Bites.  Remember, the only way to eat an elephant is one bite at a time.   set out with small realizable objectives, than move on to larger ones. pyramid momentum.

Indicators. When you succeed or have a win, take a mental inventory of how it came about.  Analyze in your mind the steps you took to manifest this win.  When things don’t go well, do the same thing; analyze your thoughts and method and ask, "What should I have done differently?".  Setbacks are indicators or guideposts on the road to sales success.

Don’t Take It Personal. Earl Nightengale once said that success plays no favorites.  Success only favors those who persist and don’t give up.   Selling is in relation to persistence.  Persistence is on every side not taking rejection personally.  When clients or people refuse to buy from you, learn to ask “Why?”.  And no matter the response you get back from the customer, learn to depersonalize it and then learn from it.   Only sissies take things personally (don’t be a sales sissy)!

There is one eternal truth near at hand this free market we call capitalism…selling keeps the economy moving.  Selling is the grease that lubricates the economic machine and keeps all its moveable parts in motion.  From this moment on, as a salesperson, I want you to view your profession as the necessary component for keeping this economy going. I want you to see purpose in your profession.  Purpose squeezes out fear in order to make room for enthusiasm.
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