Recommending Products Vs. Selling Them



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Summary:

Some of the best sales people I have ever met, were able to meet all of their sales goals without ever selling a thing. He knew his customer well enough to recommend something that was going to make their life a little easier, or save them some money.

One last thing, whenever the customer approaches the sales person, it is a perfect opportunity to recommend your products. Don't close the sale and hurry them out the door.

These are the habits of successful sales people, so learn from them, and meeting y


Article:

Some of the best sales people I have ever met, were able to meet all of their sales goals without ever selling a thing. They simply recommended their products to their customers.

They were able to do this in that they spent years pile their book of business.

Whenever a current customer walked into their office, or them on the telephone, the sales person would recommend to them a new product or promotion that they had going on at the time.

A few things come into play here. The sales person had assembled a relationship with this customer over the years. A utility relationship, like all relationships, is curvilinear on trust. These customers trusted the sales person, so they usually went with what was recommended.

Another thing is, the sales person knew the customer’s needs. The sales person did not recommend something to the customer that they did not need. He knew his customer well enough to recommend something that was going to make their life a little easier, or save them some money.

One last thing, whenever the customer channel the sales person, it is a perfect opportunity to recommend your products. It is not as though the sales person styled the customer and started pushing his products. Just the fact that the customers are successful projected you or bidding you, is a plus. It doesn’t get any easier than that.

Keep in mind, things like this just don’t happen over night, a lot of work was involved. These sales people have spent years country house relationships through networking channels, and present-age loyal to their customers. Their customers have returned that loyalty by sending referrals their way.

Each time you speak with a person by phone or in person, it is an opportunity to strengthen the relationship you have with your customer. Get to know them, find out their needs, than, recommend the products you have that would fit their needs.

The more time you spend with a customer the better, this gives you and the customer an opportunity to fabric a province relationship.

Customers truly make an estimation this kind of interaction. They want their lives to be more convenient. They want to save money. So get to know them, ask questions circa their work and their family, people love to talk helter-skelter themselves.

Take the extra time required to boost relationships. People don’t want to be treated as statistics, so use their name frequently when speaking with them. Don’t tonal the sale and hurry them out the door.

These are the habits of successful sales people, so learn from them, and meeting your sales goals will seem a lot easier. Good luck.

This passage may be reproduced by anyone at any time, as long as the authors name and reference links are kept in tact.



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Position Overview:     The Business Development Manager is responsible for mentoring and coaching a team of Business Development Sales Representatives (BDRs) focused on both the Bullhorn product as well as Bullhorn Reach.  The Manager is responsible for building a team to deliver high quality sales opportunities among target prospect accounts as well as identifying potential new target accounts through disciplined and creative sourcing strategies.           Key Responsibilities:       ●      80% of your focus will be developing and mentoring the BDR team in support of the Emerging Market, Mid-Market, Enterprise, and Corporate Account Executives.   ●      Provide hands-on leadership, feedback, and guidance to BDRs in establishing qualified pipelines through both the execution of sourcing programs and lead generation campaigns     ●      20% of your focus will be developing strategies and content for sourcing and business development campaigns in conjunction with sales management for the Corporate Reach and Staffing sales teams Conducting 1:1 pipeline reviews with the Account Executives and Sales Management.   ●      Assist BDRs in research and penetration of key target accounts   ●      Submits standard sales reports, such as pipeline and activity metrics on a regular and timely basis.  


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