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If you were selling a mansion, and you were selling it for 25 cents, some wiseacre would inevitably respond, "It costs too much." When that happens, are you prepared? As an excercise, make a list of 20 "reasons why" your services are worth your fees. Why is life better with your offer? Article: If you were selling a mansion, and you were selling it for 25 cents, some wiseacre would inevitably respond, "It costs too much." When that happens, are you prepared? As an excercise, make a list of 20 "reasons why" your services are worth your fees. Why is life crap shooter with your offer? Have you done extensive research or development? How many years of experience do you and your team fetch and carry to the table? What would happen if they DON'T take you up on your offer? (What would they "lose"?) What are things "You Get" by purchasing from us? How are your clients protected when they purchase from you? (Do you have a guarantee?) What are the bonuses you include? How long do you support the sale? Do you include "extras" that your competitors don't include? Make up an extensive list, on paper, or into a tape recorder. Brainstorm with your salespeople, your staff, your best customers, and your vendors to make this list complete. Then, next time, when your prospect says, "It costs too much," you will be prepared to handle those price concerns smoothly. When you can justify your price attractively, everybody wins. You get the sale, and your mark benefits from your offering. Are you with me on this? Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58 | 59 | 60 | 61 | 62 | 63 | 64 | 65 | 66 | 67 |
More Articles:1. A Simple Sales Strategy: Change The Meaning Of "No" Summary:Imagine that you are talking to a potential client and they say 'no', they don't want your service. We even fear a 'no' so much that we put off, or avoid, having sales conversations as we run the risk of getting the dreaded 'no'. So when could a 'no' be a perfectly reasonable response? I challenge you to say 'no' to potential clients like this: acknowledge them for their interest but then say that you cannot help them at this time. There … 2. Five Things More Important to Buyers than WHAT You're Selling - I By Dr. Lynella Grant Summary: How well they're treatedPeople (even business buyers) care about the human touch. Whether or not the sale occurs depends on whether the customer feels taken for granted--or taken.Equally important is how the business deals with problems or complaints as they arise. How efficiently the buying process wentFrom start to end, did each step of the sale go smoothly? Selling isn't an opportunity to manipulate the potential buyer to do what the … 3. Why People Use Long Sales Copy By Hans Peter Jeschke Summary: Have you ever wondered why some people use long sales letter? Here is the answer: These people newer bothered to find out what the potential customer wants. If you know exactly what your potential customer wants, you can be short and to the point. So, Mr. Marketing Genius comes along and wants to sell something.Instead of finding out what the target audience wants, that "genius"just tries to offer everything. Then some people actual… 4. Helpful Strategies for Selling Leather and Leather Products Online! - Part 1 of 4 Summary: They can smell the unique scent of genuine leather, they can see and touch the smooth buttery leather and most importantly they can hear and understand what you have to say about your leather product offerings. It goes without saying that the Internet can enhance the bottom lines of many, if not all, leather oriented businesses, however, did you know that there are obstacles associated with selling online that can literally sink your le… |