Boost Sales Index



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  1. Building Relationships By Wendy Weiss
    Summary: A conversation: The Salesperson: 'I don't cold call'I want to build relationships.' Wendy: 'Huh?' Recently I've had a number of conversations with sales professionals and entrepreneurs who tell me they do not cold call because they want to build relationships with prospects. I'm confused. Who says the two are mutually exclusive? Every relationship whether business or personal begins somewhere. This means that even if you are calli…


  2. Hold onto what you've got
    Summary: I'm sure it'snot something you want to think about too much, however it'sinevitable that you'll lose customers and clients for awhole range of reasons many of which are out with yourcontrol.I read a survey some years ago that suggested customersleave a business for four basic reasons:14% leave because they're dissatisfied with the quality ofthe product or service,9% leave because of price, 5% leave for other reasonsand a whacking great 7…


  3. Psychological Tricks in Selling By Stephen Bucaro
    Summary: ----------------------------------------------------------Permission is granted for the below article to forward,reprint, distribute, use for ezine, newsletter, website,offer as free bonus or part of a product for sale as longas no changes are made and the byline, copyright, and theresource box below is included. They eitherproduce a cheaper version of their product to use as freesamples, or they use the free sample campaign as a meanst…


  4. 10 Bizarre Ways To Blow Up Your Sales!
    Summary: Design your site so it will be worth bookmarking.Your visitors will bookmark your web site if it's fullof free original content like articles, ebooks, etc.3. 'Refer This Our Web Site To AFriend' or 'Link To Our Web Site'6. Article:1. Team-up with your weaker competitors to beatyour stronger competitors. You can create win/winjoint venture and cross promotion deals with them.2. Design your site so it will be worth bookmarking.Your visitor…


  5. Warming Up To Cold Calls By Sue And Chuck DeFiore
    Summary: Will you do just about anything, including sending out hundreds of letters, to avoid making cold calls to your potential customers/prospects? So for those of you in other types of businesses, before you ever pick up the telephone to contact a potential customer/prospect, ask yourself, "What does my potential customer/prospect need from me, and what does my company have to offer that will help this potential customer/prospect get what …


  6. Three Keys to a Great PowerPoint!
    Summary:Can you believe Microsoft PowerPoint has been around since 1987? Key: Your PowerPoint presentation is a powerful (often subconscious) part of that first impression. If your PowerPoint presentation is cheap looking, sloppy and not well thought out' guess what impression your audience will gather about your company. If you don't think of your PowerPoint in this way then you truly need to shift your thinking.Key: Dress your PowerPoint for su…


  7. How to buy and sell stocks ... Concrete strategies to make money in the stock market
    Summary:Profitable day traders and investors recognize that picking hot stocks with momentum is among the fastest & most effective ways to harvest BIG piles of cash in the stock market. + $ Things to consider when trading low float momentum stocks + $ Buying micro cap and small cap stocks with momentum. + $ How to lock in profits on the way up + $ Should I hold overnight trading positions for a possible gap up ? + $ Time frames for trading stocks…


  8. How To Increase Personal Trainer Sales
    Summary:Without a team of individuals who can effectively chase leads, nurture customer relationships, and close a sale, most fitness businesses would fail to survive for the long term. Therefore, there is no question that developing a high performance sales oriented personal training team that will support your growth should be at the top of your list. By incorporating these guidelines, you can increase your chances for success in developing a …


  9. The Art of UpSelling: Three Tips to Generate More Sales Effortlessly and 3 Ways People Blow It By Kelly O'Neil
    Summary: You then will have the opportunity to Upsell them.Upselling refers to when you help a customer decide to buy a little extra or 'up-grade' slightly the final purchase. Instead of trying to upsell your customer on a $3,000 seminar, ask if he'd considered purchasing a $97 teleclass that teaches the work from the e-book.2. Your grasp of market research will impress potential buyers as well: telling consumers that 90% of the people who buy e…


  10. What You Should Know Before You Hire an Outside Business Development Partner
    Summary:If your company's sales are lacking or you are reaching into a new market, outside business development staff could significantly improve your profits. One caution, before you hire this kind of service from anyone, consider these things to help you develop realistic expectations of what they will do for your company.Outside business development people are not any faster than your existing staff, they are just more profitable because they …


  11. 2 ½ Steps to Sales Success By Mark Smock
    Summary: Obtaining basic information here will go a long way for you to establish initial rapport and credibility with this potential customer (If not, do some research prior to the visit)Can you anticipate some likely problems a potential client of this type and size will communicate to you?When the potential customer communicates to you their business problem(s) can you get more information from them about the problem(s), such as:* Do they kno…


  12. 7 QUESTIONS YOU MUST ANSWER BEFORE A CUSTOMER WILL BUY
    Summary:Customers buy from you because they expect to get something more valuable to them than the money they pay for it. IS MY DECISION TO BUY A GOOD ONE?Customers usually make an emotional decision to buy. Many buyers abandon their orders at online shopping carts instead of trying to figure out the confusing instructions.It's a total waste to lose sales from ready buyers because the buying process is too complicated or lengthy. Make sure your b…


  13. Mortgage Leads, Proceed with Caution
    Summary: If you are a loan officer or mortgage broker, you have more than likely dealt with mortgage lead companies in the past. If you are one of the ones that have invested money in lead companies in the past, than you fall into one of two categories. Those that have lost money to lead companies, and those that are going to loose money to lead companies. Loan officers have every reason to be skeptical of lead companies. Article: If you are a lo…


  14. My Rude Awakening To Sales
    Summary: Brian did both and I did get a sizable chunk of the business. It wasn't so many years later that I realized I didn't know what I didn't know. Because I had so little experience and even less sales training, I believed wrongly, that my options were limited. Today I realize my options were limited only by my imagination, determination, and other outside resources available to me. I coulda put together a written plan. I coulda got my manage…


  15. Smash the Window!
    Summary: First, I was late meeting my local rep, Bill, for breakfast. As I stared straight ahead, Bill, who had only been representing us for 6 weeks, was trying hard not to ruin the day by jumping down my throat. Bill looked like' he looked like a guy who had just seen his brand new expensive toy vandalized in front of his very eyes. Let me know if I can share them.) I'm no psychologist, but I'm told that Dr. Phil, Dr. Laura and Oprah all give t…


  16. How To Get Face To Face Over The Phone
    Summary: Asking The Right QuestionsBy asking questions that solicit a response from your prospect you will get an idea of what is going on inside the prospects mind. This is the time to ask a question like: Does that make sense to you?How does that sound?Are you with me so far?If you are answering a question or concern you should ask a question that verifies that you have handled their objection, such as... By asking the right questions and letti…


  17. Three Big Ol' Tips for Better Sales Letters By Matthew Cobb
    Summary: Growing up in the South, I used the phrase "big ol'" a lot. The phrase was one we used when the word "big" just wasn't descriptive enough.I think the following suggestions qualify as Big Ol' Tips. But "big" just doesn't do these justice.Here are three big ol' tips for better sales letters.Big Ol' Tip #1)Be redundant. Article: Growing up in the South, I used the phrase "big ol'" a lot. Big ol' truck. Big ol' house. Big ol' party. The ph…


  18. Female Mannequins: An Overview By Jimmy Sturo
    Summary: Other female mannequins are just heads that are used to model hats, makeup, or wigs.Full-size female mannequins usually consist of four or five parts. This type is used to display blouses and takes up less space than a full-size female mannequin.Some female mannequins are nothing but a head on a stand and are often used to display wigs. Female mannequin heads make great displays for hats as well.Female mannequins are common in clothing s…


  19. Shift Your Focus for Sales Success By Greg Beverly
    Summary: Rather than focusing on closing sales, focus on helping people to buy. The focus must be transferred and primarily centered around helping prospects to buy, and to make good buying decisions. With that in mind, instead of selling, give your prospects a reason to buy.Go in with greater confidence, and concern, shift concern from yourself and your company to the prospect. Article: Rather than focusing on signature sales, focus on helpin…


  20. 3 Hypnotic Selling Tools!
    Summary: Tell your prospects that their problem is graduallydisappearing as they are reading your ad copy.For example:As you continue to read this ad copy you feel yourproblem slowing disappearing the closer you cometo investing in our product.By telling them this their brain will trigger them tostart to feel this way and compel them to buy yourproduct.3. Article:1. Identify your prospect's defense mechanism fornot buying. Explain to them it's no…



    21. Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38| 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58 | 59 | 60 | 61 | 62 | 63 | 64 | 65 | 66 | 67


More Articles:


1. An Introduction to Store Fixtures By Jimmy Sturo
Summary: Dazzling displays that distract from the sales appeal of your merchandise won't help business either.In order to maximize your sales potential you need to decide what look and feel of the store will appeal to your target customer. Remember, no sale is complete until the customer leaves the store satisfied with his purchase, and a crucial part of that process is the way in which your products are displayed. Article: Everybody is familiar…

2. The History of Sales: Dale Carnegie is Still with Us By Sharon Drew Morgen
Summary: I've recently been hearing sales companies talk about how they are 'helping their buyers buy' with a system that is the 'next thing' after Consultative Selling. If the seller can get it right the buyer will be ready to buy in the seller's time frame using the seller's sales criteria.ADDING QUESTIONS TO TRADITIONAL SALESOnce Consultative Selling came along in the mid 80's, thanks to Larry Wilson, Linda Richardson, Neil Rackham, and David…

3. Consulting Versus Selling By Gordon Goh
Summary: They approach their "clients" with the attitude that they are consultants calling on the prospect to help him or her solve a problem or achieve a goal.Ask Questions And Listen CarefullySeeing themselves as consultants, they ask questions carefully and listen intently. They have excellent product knowledge, which their customers can sense and which gives both themselves and their customers greater confidence throughout the sales conversat…

4. Getting Your Foot in the Door..Literally! Two Loan Officer Marketing Tactics
Summary: As loan officers, we tend to get the same advice from our managers, we read the same books and listen to the same audio programs. We want to find new business, but we are all being told to find new business from the same sources (so the effectiveness of any marketing that we do is diminished to some respect). I love watching salespeople take bold actions when it comes to marketing and prospecting for new business. I knew of one loan off…